Tech Talk

8mm Movie Film

In 1932 the Cine Kodak Eight was introduced. Utilizing a special 16mm film which had double the number of perforations on both sides, the film maker would run the film through the camera in one direction, then reload and expose the other side of the film, the way an audio cassette is used today. Scientists at Kodak later developed super 8mm film in April of 1965. It was a breakthrough in easiness of movie-making and improved the quality of the pictures greatly.

High Definition Video

High Definition Video or HD refers to any video system of higher resolution than standard-definition (SD) video, and most commonly involves display resolutions of 1280×720 pixels (720p) or 1920×1080 pixels (1080i/1080p). We can provide you with high quality HD video for your company website or other viewing options.

Video File Formats

What is AVI? AVI stands for Audio Video Interleave, a multimedia container developed by Microsoft in 1992. This format enjoys full compatibility with Windows-based

players and other programs with related codecs. AVI files carry both audio and video data, saved with the .avi extension. AVI files are good at maintaining quality over time

making them good for mastering content. Since it uses less compression to store video and audio files, AVI files occupy much more space compared to MP4 files.

What is MP4? Short for MPEG-4 Part 14, this multimedia container was developed by the Moving Picture Experts Group (MPEG). Most MP4 files save with .mp4 extension

though some come with .m4a or m4p file extensions. Mp4 works across multiple platforms and is easier to distribute and use than AVI and more versatile compared to AVI.

Both AVI and MP4 are video wrapper formats, but AVI uses the DivX codec while MP4 works with the MPEG-4 AVC/H.264 codec.

Please contact us to discuss the format that is best for your use.